Writing a legal blog post is best done with two faces. One has to look towards your human audience, while the other faces the search… Read More »Citations in Legal Blog Posts: It’s All About Your Audience
Optimizing your law firm’s website for search engines is increasingly about hosting the kinds of content and information on it that potential clients are looking… Read More »Google Advises Against Linking to All Pages from Home
We’ve devoted several of our most recent posts to talking about headers. First, we reviewed the basics of headers, including how they were just lines… Read More »Headers: Helping Readers Help Your SEO
Headings are not the sexiest things to talk about when it comes to legal blogging. However, they can be crucially important for your legal blog’s… Read More »Headers Help Your Legal Blog’s SEO
When you set out to market your law firm to potential clients who use search engines, there are a nearly infinite number of keywords and… Read More »Attorney Marketing 101: Branded Searches
When you use Google or another search engine to find a website, the search engine pays attention to what device you’re using to conduct the… Read More »Why You Shouldn’t Worry that 58% of Searches are on Mobile Devices
This is the second installment in a legal blog series about a lawsuit against Google over competitive keyword marketing. The first installment provided the background… Read More »Competitive Keyword Advertisements v. Trademarks
This is the first installment of a legal blog series dealing with an ongoing lawsuit focused on competitive keyword marketing. The second and final installment,… Read More »Competitive Keyword Ads Go to Court: Edible Arrangements v. Google
In last week’s blog post, we revealed a recent study we had conducted here at Myers Freelance. In the study, we looked at the top… Read More »Recent Study Shows How Legal Blogging Helps Your Ranking
Recently on the Myers Freelance blog, we’ve been dealing with the ins and out of writing a series of legal blog articles on a related… Read More »How to Plan and Execute a Series of Related Legal Blog Posts
If you’re one of the two regular readers of our legal marketing blog, last week’s article on how a series of blog posts can hurt… Read More »No, Your Site (Shouldn’t) Get Penalized for a Legal Blog Series
Our last post was a blog sample for criminal defense attorneys – a case analysis of the upcoming Supreme Court decision, Carpenter v. U.S. –… Read More »How a Series of Legal Blog Posts Can Hurt Your SEO
Hosting a legal blog on your law firm’s webpage is one of the best ways to do online legal marketing. Not only does a legal… Read More »The Nuanced Space Between SEO and Conversion
In a few of our recent blog posts, we’ve delved into some of the complications surrounding long tail keywords, particularly their limitations in your legal… Read More »Vanity Keywords: Lawyer v. Attorney