Online reviews might impact local SEO ranking for law firms

Study Shows that Online Reviews Might Impact Local Rankings

Recent research has revealed that your law firm’s online reviews might have impact on your place in local search rankings. Local SEO: A Refresher Recall that search engines use data from each individual searcher to create a results page that are unique, adapting to satisfy a user’s intent as accurately as possible. In concrete English, Read more about Study Shows that Online Reviews Might Impact Local Rankings[…]

Law firm penalized for soliciting online reviews

Law Firm Gets Penalized for Soliciting Online Reviews

Search engines are increasingly moving towards a business model that lets their customers – internet users – make recommendations. After all, search engines are in the industry of providing relevant and important results for whatever search query their customers make, so letting people rate their experience with a place or a business could be helpful Read more about Law Firm Gets Penalized for Soliciting Online Reviews[…]

Google Keeps Tinkering With Customer Review Program

Before we delve into online customer reviews, their placement on Google’s search engine results page (SERP), how they impact your click-through-rate and, therefore, your web traffic and search engine optimization (SEO), it’s important to keep these three things in mind: As a search engine, Google is a for-profit company that makes money off its advertising Read more about Google Keeps Tinkering With Customer Review Program[…]

targeting millennials with legal blogs

How to Attract Millennials to Your Firm and Why It Works

Millennials (people aged between 18-34) get blamed for a lot. From stagnating the economy through their declining homeownership rates or lack of retirement saving to making Hillary Clinton lose the election to tanking the Olympics to leaking information in the Trump administration to killing the soap bar industry to killing the light yogurt industry to Read more about How to Attract Millennials to Your Firm and Why It Works[…]

The Positive Side of a Negative Review

Nearly everyone uses online reviews to make a purchase decision, and the process of hiring a lawyer is no exception. Therefore, knowing that 92% of internet users pay attention to online business reviews, seeing negative feedback about your firm can make you worry that you’re losing business. However, all is not lost when your firm Read more about The Positive Side of a Negative Review[…]

Who Reads Online Reviews?

If your law firm keeps an online presence, or is planning on becoming more active on the internet, then maintaining online reviews is an absolute must. Just like Amazon allows its users to review products from night lights to books, sites like Facebook, Yelp, and Google allow people to praise or damn local businesses online. Read more about Who Reads Online Reviews?[…]