We Tried an AI Content Writer So You Didn’t Have To
At Myers Freelance LLC, we get spam messages all the time. One, however, caught our eye in the instant before we could delete it. We… Read More »We Tried an AI Content Writer So You Didn’t Have To
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Attorney Marketing 101: Meta Descriptions
We’ve covered meta descriptions on our blog several times in the past, mostly in an attempt to keep up with Google’s waffling over how long… Read More »Attorney Marketing 101: Meta Descriptions
Google’s May 2022 Update’s Very Big, Very Vague Changes
While we were writing our last blog post, Google was in the middle of rolling out a new core algorithm update. Because we prefer to… Read More »Google’s May 2022 Update’s Very Big, Very Vague Changes
Has Google Gotten Any Better At Recognizing Evergreen Blog Articles?
A little over a year ago, we caught Google playing with the datelines in the search engine results page (SERP). It seemed like it was… Read More »Has Google Gotten Any Better At Recognizing Evergreen Blog Articles?
Tweaks to the Featured Snippet Mutes Both the Value and the Risk
Grabbing the featured snippet has become a big part of online marketing. They put your website right at the top of the search engines results… Read More »Tweaks to the Featured Snippet Mutes Both the Value and the Risk
What Does It Mean to Pirate Content from Other Sites?
Long, long ago, almost 4 years ago, now, we wrote about 5 places to find content for your legal blog. They were: Cases at the… Read More »What Does It Mean to Pirate Content from Other Sites?
What Can Cause a Drop in Traffic from Google My Business?
Having a Business Profile on Google and managing it through your law firm’s Google My Business (GMB) account is a core component of many search… Read More »What Can Cause a Drop in Traffic from Google My Business?
Sitelinks, and Whether They are Worth the Worry
Last month, we indented search listings, one of Google’s newer features for its search engine results pages (SERPs). That SERP feature listed additional pages that… Read More »Sitelinks, and Whether They are Worth the Worry
Google’s New Indented Search Listings, and Poaching
If you’ve used Google in the past few months, and you probably have, you may have noticed something strange in the search engine results page… Read More »Google’s New Indented Search Listings, and Poaching
The ABA Formal Opinion 480 is Also Absurd
We have described the ABA’s Formal Opinion 480 as terrible, no good, and very bad. Other valid criticisms, some of which we have read elsewhere… Read More »The ABA Formal Opinion 480 is Also Absurd
Rater Guidelines Show Google Doubling Down on Author Reputation
Recently, Google released a new edition of its Search Quality Raters Guidelines. In the past, we have covered how these Guidelines are a glimpse into… Read More »Rater Guidelines Show Google Doubling Down on Author Reputation
The Flesch-Kincaid Test is Flawed and We Should Stop Using It
A while back, we wrote about readability scores in legal blogging and online content marketing. The gist of that post was that there was no… Read More »The Flesch-Kincaid Test is Flawed and We Should Stop Using It