Google has been slowly rolling out its experimental AI-powered Search Generative Experience, or SGE. Like basically every other development in online marketing and search engine… Read More »Google’s New AI Search Engine and How We Think It Will Go
Search engine optimization (SEO) is not rocket science. In the past, we’ve described it as being similar to Mexican food: While there are lots of… Read More »Attorney Marketing 101: Homepage SEO
We’ve looked at the role of images in search engine optimization (SEO) and online legal content marketing a lot over the past few years, covering… Read More »5 Best Practices for Using Images in Legal Marketing for 2023
Our last several blog articles have dealt with artificial intelligence (AI) in online content marketing. We predicted that search engines with embedded AI would change… Read More »How to Resolve the Suspicion That Writers Use AI to Create Content
In case you haven’t heard, artificial intelligence (AI) programs can now write online content well enough that readers have trouble distinguishing it from content that… Read More »Our 5 Predictions for AI-Generated Online Legal Marketing Content
We have covered images a lot in our blog. When it comes to online legal content marketing, images are an integral part of your law… Read More »Is AI-Generated Artwork Usable for Law Firm Marketing?
Back in August, we took a test spin with Jasper, an artificial intelligence (AI) content writing program that had been (and still is) aggressively advertised… Read More »ChatGPT is Good, AI-Detecting Tools Are Not, and Industry Upheaval
The news seems to be filled with stories about artificial intelligence, or AI, programs and chatbots. Many of them seem to presume that the programs… Read More »AI-Embedded Search Engines Will Change the Online Marketing Game
As a social media platform, Twitter is circling the drain and the only people who would disagree are those who are pulling it down. With… Read More »5 Factors to Consider Before Leaving Twitter
When you’re writing a legal blog post, targeted page, landing page, or any other type of online legal content marketing, the words that you’re writing… Read More »The 90/10 Rule for Content and Why We Use It
In our last blog post, we mentioned how featured snippets were contributing to the drastic rise of so-called “zero-click searches,” where someone would enter a… Read More »New Study: Zero-Click Searches Are Actually Not That Common
In the past couple of months, Google has implemented a handful of changes that aim to reduce embarrassing backfires with its featured snippets and to… Read More »A Couple More Algorithm Tweaks Show Google Honing Its Systems
At Myers Freelance LLC, we get spam messages all the time. One, however, caught our eye in the instant before we could delete it. We… Read More »We Tried an AI Content Writer So You Didn’t Have To
We’ve covered meta descriptions on our blog several times in the past, mostly in an attempt to keep up with Google’s waffling over how long… Read More »Attorney Marketing 101: Meta Descriptions