Legal Ethics and Competitive Keyword Marketing

Search engine optimization (SEO) is all about being at the top of the organic results of a targeted search engine query. However, instead of struggling to get to the top of the organic results, you can skip the line by coughing up the money to buy a pay-per-click (PPC) advertisement, instead. Doing so labels your Read more about Legal Ethics and Competitive Keyword Marketing[…]

What Happened in the East Coast Cyberattack

If you were on the east coast of the United States on Friday, October 21, 2016, you probably felt the impact of one of the most serious cyberattacks in recent memory. This one prevented internet users from accessing several popular websites, like Pinterest and Twitter, as well as countless other websites, including many law firm Read more about What Happened in the East Coast Cyberattack[…]

3 reasons to keep a legal blog

3 Reasons to Keep a Legal Blog

We’ve been over some of the particular reasons why legal blogging is something that your law firm should be doing on its website. Here, we’re going to put all of those reasons into a quick list, because we care. That Whole SEO Thing Probably the top reason to keep a legal blog on your law Read more about 3 Reasons to Keep a Legal Blog[…]

Google Updates and Negative SEO

The worlds of search engine marketing (SEM) and search engine optimization (SEO) evolve on a rapid basis, with new updates and significant changes happening seemingly every week. Recently, however, those updates were far more drastic than normal, with one of Google’s most hated and feared penalty getting a complete makeover. Now, we’re sorting through the Read more about Google Updates and Negative SEO[…]

Google Penguin

Google’s New Update, and How It Can Impact Your Firm

In some respects, the field of search engine optimization (SEO) is kind of like the field of law. How quickly SEO changes, though, is not one of them. SEO changes constantly. The rapid evolution of the field is why there are no good books on SEO: By the time the book gets printed, more than Read more about Google’s New Update, and How It Can Impact Your Firm[…]