Google's speed update changed very little in the SEO world

Google’s Speed Update Changed Next to Nothing

Recently, Google rolled out a new update to its algorithm that ranks websites in the results page. This new update purportedly added weight to the mobile upload speed of a webpage, threatening to bury slow websites in the rankings when a search is done on a mobile device. Online marketing experts, however, have seen very Read more about Google’s Speed Update Changed Next to Nothing[…]

58 percent of online searches use mobile devices

Why You Shouldn’t Worry that 58% of Searches are on Mobile Devices

When you use Google or another search engine to find a website, the search engine pays attention to what device you’re using to conduct the search: Those that are done on a desktop computer will get slightly different results than those that are done on smartphones, because a smartphone’s smaller screen can’t effectively display some Read more about Why You Shouldn’t Worry that 58% of Searches are on Mobile Devices[…]

Google AMP Legal Marketing

Why Law Firms Shouldn’t Worry Much About Google AMP

If you’re a lawyer and you’ve been paying attention to the online marketing world, you might have heard about Google AMP. News about Google’s most recent project is everywhere. However, it’s not very clear what, exactly, Google AMP is or does. We’re here to tell you not to worry too much about it: Google AMP Read more about Why Law Firms Shouldn’t Worry Much About Google AMP[…]

Mobile Internet Usage Grows, but Not in the States

If you’re serious about maximizing the marketing potential of your law firm’s website, then you’ve probably kept your ear to the ground to catch the news in the search engine marketing world. You’ve probably heard of “mobilegeddon” – the trend towards using mobile devices to access the internet, rather than a computer – and the Read more about Mobile Internet Usage Grows, but Not in the States[…]

Mobile-Friendliness: Why You Shouldn’t Go Overboard

In our last blog post, we went over why your law firm needs a mobile-friendly website. However, while it is important to make an effort to make your firm’s site accessible on a mobile phone, it probably isn’t that important. Why You Need to Make Your Firm’s Site Mobile-Friendly Your law firm’s site does need Read more about Mobile-Friendliness: Why You Shouldn’t Go Overboard[…]

Why You Need a Mobile-Friendly Website

You don’t have to be an online marketing expert to see that more and more people are searching the web on their smartphones than ever before. Just stand at a crosswalk, or in line at your favorite take-out place. However, webpages don’t look the same on your phone as they do on your laptop. In Read more about Why You Need a Mobile-Friendly Website[…]

mobile search revenue sharing

Revenue Sharing Deal Between Google and Apple Shows Importance of Mobile Searches

Sometimes, it can be difficult to understand the value of something when there isn’t a price tag attached to it. Putting a dollar value on something – whether it be a suit, a building, a business, or a sports star – allows us to objectively compare it to something else, like a system of measurement. Read more about Revenue Sharing Deal Between Google and Apple Shows Importance of Mobile Searches[…]