Headers in legal blog posts help readers and SEO

Headers: Helping Readers Help Your SEO

We’ve devoted several of our most recent posts to talking about headers. First, we reviewed the basics of headers, including how they were just lines of computer code, rather than an inherently different font style. Then we covered how headers help your legal blog’s SEO by signaling to search engines what a post, article, or Read more about Headers: Helping Readers Help Your SEO[…]

Google shortens meta descriptions

Google Shortens Meta Descriptions to Original Length

Last December, we covered a big development in the world of search engine marketing (SEM): Google had increased the length of the meta descriptions they were showing in the search engine results page (SERP). Now, though, Google has walked back this expansion and returned to nearly where we were, before. Let’s unpack that and see Read more about Google Shortens Meta Descriptions to Original Length[…]

headers in legal blog posts improve SEO

Headers Help Your Legal Blog’s SEO

Headings are not the sexiest things to talk about when it comes to legal blogging. However, they can be crucially important for your legal blog’s performance on both the search engine optimization (SEO) front and on the reader experience front. Therefore, we’ve devoted a small handful of blog posts to headers, what they are, and Read more about Headers Help Your Legal Blog’s SEO[…]

Search engines see computer code rather than headings in a legal blog post

Headers: The Basics and a Misconception

When you write a legal blog post, you’ll have the option of including a variety of different formatting options to break the post up into smaller segments and signal slight changes in the topic of the post. These are headers. Headers can score SEO points directly, and can also help readers in ways that score SEO Read more about Headers: The Basics and a Misconception[…]