Browsing websites online and creating them are two entirely different experiences. One is so easy that, usually, your grandmother can do it. The other often… Read More »Content Management Systems
Black hat search engine optimization (SEO) is exciting. In the heat of the moment, when the less-than-reputable tactic still works, there’s always a flurry of… Read More »Attorney Marketing 101: Keyword Stuffing
The differences between people and machines might be becoming smaller and smaller, thanks to artificial intelligence, but there is one difference that remains that’s important… Read More »How to Score SEO Points With Pictures
As we’ve been detailing in our past few blogs posts, search engine optimization (SEO) is not just about filling your webpage with quality content to… Read More »Technical SEO: Site Architecture
In our last blog post, we went over the importance of the upload speed of your law firm’s website. Search engines like Google are businesses,… Read More »Technical SEO: Optimizing Images
Search engine optimization (SEO) is the profession of enhancing a webpage, so it works better in search results. Unfortunately, there is no one single way… Read More »Technical SEO: The Importance of Speed
In one of our blog posts from February, we laid out the 3 different kinds of search queries. These were: Navigational queries, which merely use… Read More »Legal Blogging and Navigational Queries
Online marketing is an arms race between advertisers, who look for any means necessary to promote their clients’ websites, and search engines, who try to… Read More »Attorney Marketing 101: Search Engine Penalties
It’s a basic principle of search engine optimization (SEO) that bears repeating: Search engines like Google, Yahoo! and Bing are in the business of finding… Read More »Backlink Basics
You’ve put together a website for your law firm. Now what? How well is it working? Are you getting the most out of it? What… Read More »Attorney Marketing 101: Basics of Analytics
In a recent blog post, we went over the 3 types of search queries that a potential client for your law firm can make on… Read More »Legal Blogging and Informational Searches
Search engine optimization (SEO) encapsulates a lot of different strategies to make your law firm’s website get a better ranking on targeted searches. Among these… Read More »Basics of Technical SEO
Google processes 40,000 search queries every second, worldwide. That’s 3.5 billion searches every day. 1.2 trillion every year. The sheer number of these queries is… Read More »3 Types of Search Queries and Their Value to Your Firm
When you get on a search engine like Google or Bing and type something into the search bar, what you’re doing is entering a query.… Read More »Attorney Marketing 101: Keyword Basics